Pushing the boundaries

We love to push the boundaries here at Dgtl and Swatch gives us that opportunity.

Swatch give us iconic products to work with so it's a pleasure to develop their online advertising campaigns. Over the last few years we have blown the content off of the Yahoo! homepage, spray-painted in 3D, animated monsters stomping and hearts floating. We then take these creative assets, localise them, and use ad serving technologies to ensure the right end-users around the world see the campaigns.

To mark the launch of the Chrono Automatic Dgtl developed immersive homepage takeover events and video MPUs.

Client
Swatch
Campaign
CreArts
Play ad - Play home page takeover

For Swatch creArts’ interactive MPU we used PaperVision 3D.

Client
Swatch
Campaign
CreArts
Play ad

Valentines Day 2009 brought a new Swatch, and a PaperVision video MPU.

Client
Swatch
Campaign
CreArts
Play ad

Swatch commissioned four artists to create unique looking watches. Dgtl then brought them to life online.

Client
Swatch
Campaign
CreArts
Play ad
Client
Swatch
Campaign
CreArts
Play ad
Client
Swatch
Campaign
CreArts
Play ad
Client
Swatch
Campaign
CreArts
Play ad

Swatch’s Spring/Summer collection 2008. Dgtl allowed users to explore the collection without leaving the web page they were viewing.

Client
Swatch
Campaign
CreArts
Play ad
Client
Swatch
Campaign
CreArts
Play ad